New Information and Communication Technologies (ICT) such as Artificial Intelligence (AI), connectivity solutions, 5G and cloud services have been gradually transforming traditional mechanical automobiles into intelligent connected terminals, giving rise to the notion of Intelligent Connected Vehicles (ICV). In China, ICV is expected to achieve wide-spread adoption of multisensory in-vehicle human-machine interactions (HMI), and out-vehicle connections enabled by smart infrastructures and autonomous driving in the coming decade. In this paper, Ipsos S3 consultants share our points of view on how new technologies are redefining the 'car of the future' in China, and what actions Automotive OEMs are taking to conquer transitional challenges and to identify new growth opportunities.
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