help companies develop new products, services and experiences that brands can offer target audiences. Conducted virtually or in-person, these projects immerse teams across an organization and deliver actionable opportunities
To bring these offers to life, guide clients in answering questions around two big areas:
Key Business Questions Answered
- What are the consumer unmet needs, pain points, or future-JTBD?
- What ideas will best address gaps and be compelling and ownable?
- How do we visually and verbally bring the top ideas to life?
- How do we ensure these ideas are not only desirable, but also viable and feasible for the business?
Our 'Modular, Virtual Innovation Sprint" Solution involves three types of Sprints:
- Discover: Identify unmet needs & prioritize opportunity areas
- Define: Ideate solutions, define ideas and prioritize leads
- Develop: Add fidelity to ideas and create potential business propositions